Wang Dong took several years

 Publishing house in January 2008, 56 per

Wang Dong took several years to complete this the Received in this book a total of 21 U.S. magazines, journals from the serious category of books to life, basically sums up the situation of the U.S. magazine industry, the United States in this area reflects the achievements. In my impression, the Chinese world,UGG boots cheap, few studies in this area. Even in some specialized magazines wrote about the United States, but only lightly, in general terms, the lack of accurate content, but the lack of real experience. Wang Dong different, he went to the United States, first a lot of reading magazines and feel experience, but feel the problem, and then about the editor or deputy editor of the magazine interview. Also have the skills and depth interviews, to ask to the point, asked the key place to make them feel worthy of answer. Wang Dong purpose is very clear, that is, trying to face questioning, exploring the success of these magazines, looking for one of the tips.

Wang Dong reason for writing such a book, and his magazine in China to do good on top. His interest in the magazine, is based on a different media market share of new knowledge. Paper focuses on news, television, entertainment-oriented magazines is life. This classification is rather meaningful. Why From a market perspective, this is because the reason the audience segments. However, from a cultural point of view, the emergence of this market segment, but also illustrates the increasing stratification audience. Between people, not only for its economic and status differentiation, but also to the formation of taste and character interaction circle. It is layered with the reality of this magazine, through a more detailed orientation to find a more loyal readers, a collection of more solid objects. In this sense, a magazine developed country, which means that readers of this country is rich and layered complexity, is simply exciting and even jealousy. Journal of operators from the point of view, at any time through their market research to find a more accurate readers, is shown by way of the Journal from time to time to adjust, set to adapt to the reality of the new sections. However,UGG bailey button, the researchers point of view from the magazine, we read through the magazine to readers for the back position. In other words, the top magazine was, first of all to have the presence of top readers. The reader is not the top, how can imagine what the top magazines?

no one can As long as not proper for us, Wang Dong interviews from those who operate the wisdom to answer the magazine has been defined in many ways the For example, the In reply, Deputy Editor Lester stressed that they continue to subvert the magazine's purpose is inherent in the people and rigid thinking. And For him, the concept of geography is no boundary, not just for the adventure of meaning is natural, but also for intellectual curiosity. There are Even in non-human aspects of the class lifestyle magazine, such as the significance of them to talk about a strong impetus to social life and the constant realization of the ideal life.

dialogue among many, there are quite a few questions worth pondering. For example, talking about style, several magazines have emphasized the importance of beautiful writing. The writing in this beautiful and wonderful stories associated. So the question becomes, and the reader of what constitutes beautiful writing and wonderful stories there are in fact different answers, is compatible with each other even harder. I can only say that if one really has a beautiful writing and wonderful stories of the magazine focused, readers need only show that there are many of these content. There is another problem I was shocked that all magazines are equipped with the I have done for many years editor, also served as editor of the magazine, but never thought to set up such a position. This is, in the Their editorial the fact that a total of 20 inspectors to ensure the accuracy of the content published. The results of their readers to create a

Why Our magazine, why there is no such a job, reason is very simple, that is, readers do not. So a serious problem. One does not need precise knowledge of readers, magazines, why spend money to provide them with accurate knowledge? In such a readership, how do we top of the magazine? Wang Dong

through reading the book, to know through his interviews with top U.S. magazine's top editor, I suddenly do the top magazines in China have lost their confidence, for the simple reason that our readers do not need the exact knowledge,cheap UGG boots, does not need top of the magazine. We have too many sensational magazines, too many irresponsible making things up, too many errors of knowledge,Discount UGG boots, too much gossip, too many in the church and cliches, but I can blame those hard editing? They spend millions to provide the exact knowledge of the beautiful writing and wonderful stories, readers are not grateful. Of course, I say, a great meaning to offend readers, biased to say the least. And I hope I am wrong, and our readers need excellent content, so as to make our content producers who work hard, do the same top of the magazine.